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Privacy Policy for Mall IQ Website Users

Effective Date: June 1st, 2023

Mall IQ, Inc. operates the website www.malliq.com and is committed to protecting the privacy of our users and customers. This Privacy Policy outlines how we collect, use, and protect information when you visit our website.

1. Information We Collect

We do not collect any personally identifiable information (PII) from end-users of our customers. However, we may collect certain types of non-personal data when you visit our website:

1.1. Automatically Collected Information

When you access our website, certain information is automatically collected from your device, including:

  • Browser Type and Version
  • IP Address (anonymized where required)
  • Pages Visited and Time Spent on Each Page
  • Referring Website or Source
  • Device Information (such as operating system and device type)

This data is collected using cookies and similar technologies to help us understand how our website is being used and to improve user experience.

1.2. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to collect and store information when you visit our website. You can control cookie preferences through your browser settings. 

2. How We Use the Information

We use the information collected for the following purposes:

  • Website Analytics and Performance: To analyze traffic, track user behavior, and measure the effectiveness of our website and marketing efforts.
  • Improving User Experience: To enhance and optimize the design and functionality of our website.
  • Security Monitoring: To detect and prevent fraudulent activity or other harmful behavior.
3. Sharing of Information

We do not sell, trade, or rent any personal information to third parties. However, we may share anonymized and aggregated data with third-party service providers for website analytics, hosting, and security purposes.

3.1. Third-Party Service Providers

We may use trusted third-party services to process data on our behalf, such as:

  • Google Analytics: Used to track and analyze website traffic. Google Analytics may use cookies and other identifiers to collect information about your visit.
  • Web Hosting Providers: Necessary for hosting our website and ensuring uptime.

These third-party services are subject to their own privacy policies, and we encourage you to review them.

4. Data Security

We take data security seriously and implement appropriate measures to protect the information we collect. Our website employs encryption protocols (e.g., HTTPS) and security monitoring tools to safeguard data from unauthorized access, alteration, or destruction.

5. Your Privacy Choices and Rights

You have the following rights regarding your data:

  • Cookies: You can manage or block cookies through your browser settings.
6. Links to Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the content, privacy practices, or policies of these external sites. Please review the privacy policies of any websites you visit via our links.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this page periodically to stay informed about our practices.

8. Contact Us

If you have any questions or concerns regarding this Privacy Policy, please contact us at:

Mall IQ, Inc.
5201 Great America Pkwy Suite 320, 

Santa Clara, CA 95054

info@malliq.com